Business titans grew uncomfortable. In 1889, Andrew Carnegie, who was on his way to being the richest man in the world, worth more than four billion in today’s dollars, wrote, with concern, about class tensions; he criticized the emergence of “rigid castes” living in “mutual ignorance” and “mutual distrust.” John D. Rockefeller, of Standard Oil, America’s first actual billionaire, felt a Christian duty to give back. “The novelty of being able to purchase anything one wants soon passes,” he wrote, in 1909, “because what people most seek cannot be bought with money.” Carnegie went on to fight illiteracy by creating nearly three thousand public libraries. Rockefeller founded the University of Chicago. According to Joel Fleishman, the author of “The Foundation,” a study of American philanthropy, both men dedicated themselves to “changing the systems that produced those ills in the first place.”
Though its light weight and long shelf life are ideal for navigating harsh conditions, freeze-dried food is probably most famous as a cultural curiosity: Like many Americans, I discovered it in a museum gift shop, gawking at the styrofoam-like ice cream that astronauts used to have for dessert. More recently, I encountered it at a disaster preparedness convention in Raleigh, North Carolina, where smiling, gray-haired preppers manned tables piled with plastic bags full of vegetables, meats, and stews.
Ugh, what a bummer! Your $250,000 underground compound was ready and rarin’ to go, a nuclear bomb was detonated and caused an EMP just like you said it would, but you didn’t get to say “I told you so,” because you died along with all of the idiotic unprepared. Just bad luck you weren’t near your EMP-safe bunker when this happened. You’re there 22 hours of the day, what are the odds? Hey world, I’d like a mulligan please!
The Sundome opens to a full 7 x 5 feet and will comfortably fit 2 adults. It’s light, has a polyethylene base that keeps ground moisture out and a 75 denier fly to protect you from rain and snow. The Sundome is survival gear that goes up in a hurry for those times when there’s no time to waste. It can easily be assembled by one person even when the wind has kicked up. That’s because it utilizes only 2 instead of the normal 3 or 4 tent poles. You’ll never be victimized by the elements as long as you’re toting the portable and affordable Coleman Sundome with you.
On the opposite side of the country, similar awkward conversations have been unfolding in some financial circles. Robert H. Dugger worked as a lobbyist for the financial industry before he became a partner at the global hedge fund Tudor Investment Corporation, in 1993. After seventeen years, he retired to focus on philanthropy and his investments. “Anyone who’s in this community knows people who are worried that America is heading toward something like the Russian Revolution,” he told me recently.
What, then, needed to be done? More than anything, there was an obsession over acquiring or building a fallout shelter for your home. Every edition of PSM featured reams of advertisements from British and international companies offering to construct such a shelter, or send one that could be buried in your garden and accessed through a small hatch.
Charles started prepping nearly four years ago after reading Newt Gingrich's introduction to the science fiction novel "One Second After." In the introduction, Gingrich wrote about the possibility of a catastrophic electromagnetic pulse attack. Such an attack, he said, would "throw all of our lives back to an existence equal to that of the Middle Ages ... Millions would die in the first week alone." To hear a public figure like Newt Gingrich seriously lay out what he thought was a plausible scenario convinced Charles that he needed to prepare.
I don’t know about you, but I find that I am troubled by the concept of free will, because I wonder if it still exists. In order to use our free will, we must have alternatives from which to choose. Is it possible to make a choice if we are only presented with one side of an argument, position, or direction and there is no other? If there is only one apple on a tree, what choice do you have if you need an apple?
When Hurricane Sandy hit New York in 2012, Charles realized he needed to prep for a more immediate threat. While Manhattan emerged primarily unscathed, the devastation wrought across the coast of New Jersey, Staten Island, and Queens struck him. The city was able to recover quickly, but if something more catastrophic hit next time, like Hurricane Katrina in 2005, he wasn't so sure.
This group has a primary concern with maintaining some form of legal system and social cohesion after a breakdown in the technical infrastructure of society. They are interested in works like The Postman by David Brin, Lewis Dartnell's The Knowledge: How to Rebuild Our World from Scratch, or Marcus B. Hatfield's The American Common Law: The Customary Law of the American Nation.
Pense just sold his company, Gardening Revolution. For 20 years he shipped the proprietary iron, zinc, manganese, copper, sulfur and boron soil blend. Each bed costs $800, after you buy the cinder blocks and mat. On his best year, he shipped $580,000-worth of them. The magazine John Deere Homestead featured him. He’s taught classes on raised-bed gardening and survival in his cabin ever since. “The record on tomatoes is 274 pounds for one plant. Think about that,” Pense says. “That’s a lot of ’maters for one plant.” More than the ’maters, he’s proud of teaching people younger than him to grow their own food.
Clement says the combination is the “single most useful thing” adventurers can carry. The jelly weighs down the cotton balls, whose long fibers allow a lot of air to move through. And the ferrocerium rod’s wood handle can be scraped for backup tinder. It’s lightweight and makes fire-starting possible even in a downpour. Your second-best option: stormproof matches, pictured below.
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How many wealthy Americans are really making preparations for a catastrophe? It’s hard to know exactly; a lot of people don’t like to talk about it. (“Anonymity is priceless,” one hedge-fund manager told me, declining an interview.) Sometimes the topic emerges in unexpected ways. Reid Hoffman, the co-founder of LinkedIn and a prominent investor, recalls telling a friend that he was thinking of visiting New Zealand. “Oh, are you going to get apocalypse insurance?” the friend asked. “I’m, like, Huh?” Hoffman told me. New Zealand, he discovered, is a favored refuge in the event of a cataclysm. Hoffman said, “Saying you’re ‘buying a house in New Zealand’ is kind of a wink, wink, say no more. Once you’ve done the Masonic handshake, they’ll be, like, ‘Oh, you know, I have a broker who sells old ICBM silos, and they’re nuclear-hardened, and they kind of look like they would be interesting to live in.’ ”
This week Texas border residents have been warned of “Armed Civilians” along the border as the South American caravan approaches the border. The caravan is about 1,000 miles south of the border and has been reduced in number to about 4,000 as many of them either accepted Mexico’s offer of asylum or turned around. Fox News has reported that Mexico has commandeered buses and trucks to transport the caravan as quickly as possible to their next stop at the U.S. border as well. While President Trump has been vocal about not letting them into the U.S., they will be arriving right around the mid-term voting and I would expect whoever is funding them to withdraw support right about then.
That doesn’t mean that some companies aren’t marketing freeze-dried food as an innovation. After eating the Wise Company meals for three days, I switched to Thrive Life’s Simple Plate program, a Blue Apron–esque service that teaches you how to cook from the company’s store of freeze-dried ingredients, which customers can also get mailed to them in recurring shipments. Unlike Wise Company, Thrive Life’s website makes no mention of emergency preparedness, instead emphasizing the sorts of qualities, like saving money and avoiding waste, that might have appealed to Lydia Maria Child in her time: “These foods won’t spoil in a few days... You won’t be thawing, degreasing, or cutting raw meat. You won’t be chopping veggies or washing and peeling fruit.” I reached out to Thrive Life’s founders to hear more about their rationale for marketing freeze-dried food for everyday use, but didn’t hear back.
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