Doomsday Preppers has received varied reviews. Neil Genzlinger in The New York Times condemned it as an "absurd excess on display and at what an easy target the prepper worldview is for ridicule," noting, "how offensively anti-life these shows are, full of contempt for humankind."[7] Nevertheless, "The program has been a ratings bonanza, with a 60-percent male audience, with an average age of 44."[8] "Doomsday Preppers is the network's most-watched series".[9] Brooklyn Bagwell, casting director for the second season, claimed it was the highest-rated show in the history of the National Geographic Channel.[10]
The federal government is concerned, too. An October 2017 House hearing on the EMP threat noted that The Great Northeast Blackout of 2003 plunged 50 million Americans into darkness for a day, contributed to 11 deaths, and cost the country $6 billion, all because a powerline near Cleveland zapped a tree branch that damaged 0.00001 percent of the grid. In 2012, a high-voltage powerline failure caused the world’s biggest blackout, plunging 670 million Indians into darkness.
Jack Matthews, an American who is the chairman of MediaWorks, a large New Zealand broadcaster, told me, “I think, in the back of people’s minds, frankly, is that, if the world really goes to shit, New Zealand is a First World country, completely self-sufficient, if necessary—energy, water, food. Life would deteriorate, but it would not collapse.” As someone who views American politics from a distance, he said, “The difference between New Zealand and the U.S., to a large extent, is that people who disagree with each other can still talk to each other about it here. It’s a tiny little place, and there’s no anonymity. People have to actually have a degree of civility.”
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“And carnal nature said, ‘I’ve got eight shots, they’re not by their weapons, I’m going to kill every damn one of them.’ And then I saw the women. Hollow-faced, it looked like you had draped skeletons with cloth. Horrible, and the children were the same way. Far, far worse than anything I had ever imagined. I could see it, I could smell it, I could taste it, I could feel it. It was real. It’s going to be an experience you don’t want to go through.”—A dream Len Pense had, circa Fall 2017.  
If a silo in Kansas is not remote or private enough, there is another option. In the first seven days after Donald Trump’s election, 13,401 Americans registered with New Zealand’s immigration authorities, the first official step toward seeking residency—more than seventeen times the usual rate. The New Zealand Herald reported the surge beneath the headline “Trump Apocalypse.”
Lucas Cameron, a farmer living in Tennessee, is preparing for a New Madrid earthquake and the civil unrest following that. He is also joined by his group of friends and family. Even Kevin O'Brien, first mentioned in Season 1, has recently moved out and joined them. Meanwhile near Denver Colorado, Snake Blocker is preparing to survive like his ancestors, the Apache tribe, by living off the land in the event of a financial collapse.
The growing foreign appetite for New Zealand property has generated a backlash. The Campaign Against Foreign Control of Aotearoa—the Maori name for New Zealand—opposes sales to foreigners. In particular, the attention of American survivalists has generated resentment. In a discussion about New Zealand on the Modern Survivalist, a prepper Web site, a commentator wrote, “Yanks, get this in your heads. Aotearoa NZ is not your little last resort safe haven.”
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