Remember 2012? The Mayan calendar predicted the world would end in December. Doomsday Preppers premiered in February. The country was in an apocalypse mood, and thanks to Finelli, Springfield’s former Boy Scouts and ex–Tea Partiers came out of the shadows to mix it up with doctors and dentists. They had little else in common, but to borrow Finelli’s term, they were preparedness-minded. Springfield, MIss community was born.

Adherents of the back-to-the-land movement inspired by Helen and Scott Nearing, sporadically popular in the United States in the 1930s and 1970s (exemplified by The Mother Earth News magazine), share many of the same interests in self-sufficiency and preparedness. Back-to-the-landers differ from most survivalists in that they have a greater interest in ecology and counterculture. Despite these differences, The Mother Earth News was widely read by survivalists as well as back-to-the-landers during that magazine's early years, and there was some overlap between the two movements.


Despite a lull following the end of the Cold War, survivalism has gained greater attention in recent years, resulting in increased popularity of the survivalist lifestyle, as well as increased scrutiny. A National Geographic show interviewing survivalists, Doomsday Preppers, was a "ratings bonanza"[81] and "the network's most-watched series",[82] yet Neil Genzlinger in The New York Times declared it an "absurd excess on display and at what an easy target the prepper worldview is for ridicule," noting, "how offensively anti-life these shows are, full of contempt for humankind."[83]
You can tour this slice of underground history today. After the Southwicks visited the bunker recently, they said they felt even more strongly about the need to prepare. Their family reflects a new preparedness instinct that has been growing since the 9/11 terrorist attacks. After that shock, the government urged people to store food, buy duct tape and roll water barrels into their basements.
Here in the Pacific Northwest, the smell of woodsmoke is in the air and fall is prodding us into preparations for the snow that’s sure to be here before we know it. The rural communities are finalizing their firewood stockpiles and getting propane tanks topped off to last the long winter ahead. With colder temps in the forecast, most of us are getting our yards cleaned up and ready for the approaching winter months.
In our current economic environment, prices continue to rise. The best time to start investing in your family’s health and safety is now. By making a list of necessities and gradually stocking your survival storage pantry now, you can take advantage of discounts and special pricing. Be proactive. Minimize rotation expenses by choosing supplies with a longer shelf life.
Still, these extraterrestrial-looking foodstuffs seem to be having something of a moment: For the past four years, Costco has been selling pallets of shriveled vegetables, fruits, grains, and meats that promise to feed a single family for up to a year—and if you’re not a member, you can purchase similar survival kits, many of which boast a 20- to 30-year shelf life, at Walmart and Target. One top seller, Wise Company, saw its sales nearly double over the past four years, reaching around $75 million, according to a Bloomberg Businessweek cover story last November. The company’s CEO, Jack Shields, told me he estimates the industry as a whole generates between $400 and $450 million annually in retail.
However, if some tales of survivalist stockpiling are to be believed, our nutty neighbors have enough of the social lubricant squirreled away to hold the most epic end-of-the-world-party of all time outside of Edgar Wright's social circle. It might not be practical, but who needs practical when you and everyone you know is doomed to die from radiation poisoning or cancer?

Personal Locator Beacons: These are smaller, affordable, reliable, and offer many new features. Companies like SPOT and DeLorme now offer products that post almost real-time tracks of adventurers far off the grid. The SPOT Gen3, for example, sells for as low as $150 and enables users to send simple, pre-programmed messages (all ok, send help, etc.) to friends and family or initiate rescue through a first-responder network.
Browse through our selection of emergency gear to find everything you need to supplement your existing emergency preparedness packs or choose from one of our Emergency Essentials ® survival kits, already assembled and ready for use. We offer kits for individuals and families, filled with the basic tools and emergency gear to survive for up to 72 hours during any emergency situation.
On a cool evening in early November, I rented a car in Wichita, Kansas, and drove north from the city through slanting sunlight, across the suburbs and out beyond the last shopping center, where the horizon settles into farmland. After a couple of hours, just before the town of Concordia, I headed west, down a dirt track flanked by corn and soybean fields, winding through darkness until my lights settled on a large steel gate. A guard, dressed in camouflage, held a semiautomatic rifle.

You now have a foolproof method of navigation and enough light. But you need to sleep and eat. The Gerber Bear Grylls Ultimate pro knife with its full tang 4 ¾” high carbon steel blade is just the piece of survival gear you need to help you harvest materials for an emergency shelter, get a fire started, open cans and if necessary, dress wounds and cut bandages.
When faced with unexpected emergencies like a fire, flood, or survival situation, being prepared with the right emergency gear not only ensures you’ll survive, it also means you can do so comfortably. Having the right emergency gear means the difference between having shelter, water, food, first-aid, and warmth during tough times and having nothing to rely on. Our selection of supplies are also the perfect choice for outdoor enthusiasts.
That spirit of self-sufficiency runs through the history of American food culture. Lydia Maria Child’s 1829 manual The Frugal Housewife, one of the first American cookbooks ever published, instructed women to contribute to their family’s finances by making sure no scrap of food was wasted: “Nothing should be thrown away so long as it is possible to make any use of it, however trifling that use may be.” The Church of Jesus Christ of Latter-Day Saints* encourages members to keep a three-month food supply on hand at all times, and even sells dehydrated food products on its official website. This Mormon connection may be why Utah is such a freeze-dried food hub: Of 21 freeze-dried food companies I counted online, 16 were from the state, and Bedford told me she first learned about long-term food storage by reading blogs by Mormon women.

When Marvin Liao, a former Yahoo executive who is now a partner at 500 Startups, a venture-capital firm, considered his preparations, he decided that his caches of water and food were not enough. “What if someone comes and takes this?” he asked me. To protect his wife and daughter, he said, “I don’t have guns, but I have a lot of other weaponry. I took classes in archery.”
To Levchin, prepping for survival is a moral miscalculation; he prefers to “shut down party conversations” on the topic. “I typically ask people, ‘So you’re worried about the pitchforks. How much money have you donated to your local homeless shelter?’ This connects the most, in my mind, to the realities of the income gap. All the other forms of fear that people bring up are artificial.” In his view, this is the time to invest in solutions, not escape. “At the moment, we’re actually at a relatively benign point of the economy. When the economy heads south, you will have a bunch of people that are in really bad shape. What do we expect then?”
And why shouldn’t they? National Geographic Channel’s Doomsday Preppers doesn’t exactly help viewers understand the plight of the average prepper, the one without 60 guns, scuba diving equipment, a bunker and an armored personnel carrier. “I knew going into it that they would try to sensationalize a lot of stuff,” says Allen, a Springfield, Missouri survivalist who refused to divulge his last name; he appeared on the show in 2012 showing off his aquaponics setup. “If Doomsday Preppers had shown typical preppers on a typical day, it would’ve been pretty boring.”

The Garmin High Sensitivity GPS tool is a potentially game changing piece of survival gear that employs a quad-helix antenna and GLONASS receiver to provide actionable GPS data even when you’re in the gnarliest locales. With its comprehensive selection of pre-loaded US topographical reference maps you’ll be able to plot an effective escape route from even the direst situations.

Rohrstaff, who co-owns Legacy Partners, a boutique brokerage, wanted me to see Tara Iti, a new luxury-housing development and golf club that appeals mostly to Americans. The helicopter nosed north across the harbor and banked up the coast, across lush forests and fields beyond the city. From above, the sea was a sparkling expanse, scalloped by the wind.


This group consists of people who live in tornado, hurricane, flood, wildfire, earthquake or heavy snowfall-prone areas and want to be prepared for possible emergencies.[34] They invest in material for fortifying structures and tools for rebuilding and constructing temporary shelters. While assuming the long-term continuity of society, some may have invested in a custom-built shelter, food, water, medicine, and enough supplies to get by until contact with the rest of the world resumes following a natural emergency.[31]
If you find yourself in a survival situation you’re go ing to need rope to help devise shelter or extricate yourself from tight spots. Better yet you’ll need some incredibly tough paracord from Titan. Whether you need to string your food sack from a tree to keep it out of the reach of bears or remove your car from a ditch during rough winter weather Titan MIL-spec paracord is survival gear that can help.
For an hour and 50 minutes, we talk a lot about liberty. The world according to Fletch hinges on the rhetorical question, “Is this going to give me more liberty, or less liberty?” He also assures me that his survivalist group isn’t just white guys running around in the woods with guns. “In my sphere of influence, there are Asians, there are blacks, Native Americans; a person’s race has absolutely nothing to do with anything,” Fletch says.
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