For Mike Mester, civil unrest is just around the corner and he aims to get everyone ready; Colorado computer programmer Preston White has collected over 11,200 types of seeds and plans for biosphere living in a Fukushima-irradiated future while friends Shane and others provide supportive help; Riley Cook spends his days working close to home and with the prepper society building underground structures.
Bombs rain from the skies, alien ships descend with lasers ablaze, improbably proportioned, irradiated sea monsters tear through essential infrastructure. You'd think that running, screaming, and finding clean underwear would top the list of activities likely to improve your chances of living, followed closely by finding a sustainable food source and offering sexual favors to the person with the most impressive arsenal. Unless you were a prepper, in which case you'd be worrying more about the safety of your cigarette stockpile.

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Why do our dystopian urges emerge at certain moments and not others? Doomsday—as a prophecy, a literary genre, and a business opportunity—is never static; it evolves with our anxieties. The earliest Puritan settlers saw in the awe-inspiring bounty of the American wilderness the prospect of both apocalypse and paradise. When, in May of 1780, sudden darkness settled on New England, farmers perceived it as a cataclysm heralding the return of Christ. (In fact, the darkness was caused by enormous wildfires in Ontario.) D. H. Lawrence diagnosed a specific strain of American dread. “Doom! Doom! Doom!” he wrote in 1923. “Something seems to whisper it in the very dark trees of America.”
The format is fairly standard for a "reality documentary". It does go with the more extreme folks rather than the more common folks who are just putting some things aside for rougher times. But that's OK, in most of the cases. I found many of the people to be pretty ingenious in how they've approached what they perceive to be The End Of The World As We Know It. Maybe they're right, maybe they're wrong. A few might even be slightly over the top (well, there are a few that I think put a step ladder on the top and went from there...) But they have what they consider to be valid reasons for doing what they're doing, so who am I to argue?
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Still, these extraterrestrial-looking foodstuffs seem to be having something of a moment: For the past four years, Costco has been selling pallets of shriveled vegetables, fruits, grains, and meats that promise to feed a single family for up to a year—and if you’re not a member, you can purchase similar survival kits, many of which boast a 20- to 30-year shelf life, at Walmart and Target. One top seller, Wise Company, saw its sales nearly double over the past four years, reaching around $75 million, according to a Bloomberg Businessweek cover story last November. The company’s CEO, Jack Shields, told me he estimates the industry as a whole generates between $400 and $450 million annually in retail.
When he gets up to show me about his cabin, Pense stands with the height and permanence of the dignified trees that encircle the property. He doesn’t say “um,” or “well”—the slow, deliberate syllables that emanate from his jowls feel like historical record, perhaps with a sprinkle of Americana, but not quite jingoism. Listening to him talk about his life is like having R. Lee Ermey recite your high school American studies textbook, but gentler.
A veritable industry has sprung up around the prepper movement. James Rawles, author of the non-fiction book How to Survive the End of the World as We Know It and a pair of best-selling novels on survival, says 130,000 people regularly read his survivalblog.com, where he and numerous contributors provide tips on how to prepare. The former Army intelligence officer has 40 advertisers selling everything from seeds to silver, and 30 more advertisers on a waiting list.
3. The water will slowly filter through the charcoal and drip out of the cap. Put a bandanna or another cloth over the hole to filter out any bits of charcoal. (If you’re experiencing intestinal distress—and you very well might be, since your body goes into different kinds of shock in these situations—eat a little bit of the charcoal. It’ll help bind you back up.)
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